TechnologyGuide Goes to Disneyland for PMA 2010

While many manufacturers make their big announcements at CES, they always save some serious news for the nearly 10,000 attendees at PMA. This year was no exception as big names in imaging like Nikon, Fujifilm, Sigma, Olympus, Panasonic, and Samsung all rolled out new products and technology for display at PMA 2010.

• PMA 2010: California, here we come
• PMA 2010: Sigma announces DP1x and DP2s
• Casio Exilim EX-S7 and EX-Z35 budget compacts announced
• Five new NX lenses from Samsung
• Samsung TL500 takes on Panasonic LX3, Canon G11
• Two new pocket camcorders coming from Samsung
• Samsung unveils high speed TL350
• Samsung launches two new compacts for adventurous photographers
• Sony makes waves with Cyber-shot DSC-TX5
• Sony Cyber-shot DSC-H55 features high zoom, slender profile
• Panasonic outs HS700 and TM700 HD camcorders
• Nikon releases pair of wide angle lenses

Sony made a big splash early on at PMA, announcing at thier press conference, scheduled an hour before the PMA show floor opened, a new ultra-compact interchangeable lens camera concept similar to the Micro Four Thirds standard. As DCR's Allison Johnson, who covered the event, reported, "Behind the new concept is a new APS sized sensor, named appropriately enough, the Exmor APS HD MOS sensor. It will outsize its Micro Four Thirds competitors and offer 1080p HD AVCHD video recording. Along with the new sensor, Sony has committed to developing three types of new compact lenses to match the small form factor of the new system." Read more at DigitalCameraReview.com, Sony launches ultra-compact interchangeable lens camera concept.

PMA allows the TG and DCR editors to get their hands on the latest and greatest tech. With a PMA crowd smaller than the masses that descend on CES, there are opportunities to really dig in and test out products.

• PMA 2010: Nikon Coolpix P100, S8000 Previews
• PMA 2010: Battle of the 30x ultrazooms
• PMA 2010: Samsung gets serious
• PMA 2010: Hands-on with Sony Cyber-shot TX5 and H55
• PMA 2010: Hands-on with Nikon's latest wide angle lenses

Digital camera accessory vendors also set up shop at PMA, trying to woo imaging professionals and enthusiasts with serious shutterbug gear, as detailed by DCR editors in, PMA 2010: Wrap-Up. 

Digital cameras were not the only products on display at PMA. HP and others (including Batman!) were on hand showcasing the latest in printing technology. PrinterComparison.com was there to report, PMA 2010 round-up: HP signals for Batman.