Barnes & Noble Introduces New Nook GlowLight eReader

by Reads (278)

Barnes & Noble’s Nook Media division may have given tablets the boot, but today it’s making a renewed effort to win back the eReader market. Its latest hope is the Nook GlowLight, a follow-up to last year’s device with a similar name, and a direct competitor to Amazon’s Kindle Paperwhite.

On that latter point, B&N is indeed pulling no punches when it comes to the Nook GlowLight’s relationship to the newest Kindle reader. For one, it starts at the same $120 price as the Paperwhite, but B&N is quick to point out that its reader comes with no “annoying” ads. (An ad-free Kindle Paperwhite costs $140.)

The biggest draw of the device itself is its weight, or lack thereof–at 6.2 ounces, B&N says the GlowLight is 15 percent lighter than the Kindle Paperwhite, and the lightest Nook device it’s ever built. It comes in a white and light gray frame with silicone-coated edges and a gently curved back, which B&N touts as being soft and therefore comfortable for long reading sessions.

Specs wise, the Nook GlowLight’s 6-inch E-Ink display is said to be packing 62 percent more pixels than last year’s model, theoretically making text sharper than before. The eponymous GlowLight backlighting tech is back, and B&N says it’s gotten rid of the “full page flashing” effect that used to occur whenever you would turn through the pages of texts.

Internally, the Nook GlowLight now comes with 4GB of internal memory. Again, B&N quickly notes that this is twice as large as the Kindle Paperwhite’s 2GB–in real-life measurements, the GlowLight is said to hold around 2,000 books, while the Paperwhite can hold 1,100.

Of course, the device’s biggest problem is still something it can’t really control–the influence of Amazon’s far-reaching ecosystem–but the new Nook GlowLight still looks to be a worthy competitor to the Kindle juggernaut. It’s available starting today. The old Nook Simple Touch with GlowLight has now dropped down to $80 with the new device’s launch.

Source: Barnes & Noble



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