Google is rolling out an update to its Gmail client to help users easily sort through their email inbox to quickly reach the mail that’s most important.
The redesigned Gmail features tabs on the left hand navigation bar, into which various types of automated emails will automatically be filtered by Google. The tabs will be designated for emails from social networks, deal sites like Groupon and LivingSocial, businesses, forums and “updates” with emails containing information like purchase confirmations, receipts and bills.
The new Gmail inbox will feature five tabs, which will each hold different categories of messages (i.e. social, promotions etc.). Users new to Gmail will automatically be given the social and promotions tabs and can configure their tabs on the web client as well as Android app. The iOS app update is still awaiting approval from Apple. Existing users will have to opt into the new view.
Many users’ inboxes are overwhelmed by automated messages and it can make getting to the important stuff more difficult. No one wants to see an important e-mail from a family member get lost in-between messages from Ann Taylor and Facebook. With pressure building from third-party apps like Mailbox, which guarantees its users will reach Inbox Zero, Gmail is trying to solve that problem.
The app updates will also tell users how many e-mails are actually new, distinguishing from unread emails that a user has already seen but not opened. The tabs on the web client will be updated live with notifications.
Source: The Verge