This will be the preferred method for obtaining the Mac OS X 10.7 upgrade; to allow users who are already running OS X 10.6 (Snow Leopard) to instantly install Lion.
Since the App Store is only available to those running Snow Leopard, users who have older versions of OS X or limited broadband connections will be able to purchase an optical media disc for installation at a later date.
This new digital distribution service through the App Store will also allow users of the new drive-less MacBook Air to install the upgrade. With Apple already planning the removal of SuperDrives from the MacBook Pro to make way for even thinner designs and larger batteries over the next year, the new Mac App Store is set to become the central component of the Mac experience. It\’s even rumored that Apple is limiting its shelf space for boxed software at its retail locations to make room for more profitable hardware.
AI also states that \”Apple will likely reveal its distribution plans for Lion at this year\’s Worldwide Developers Conference in San Francisco, CA. set to take place June 6 – 10\”.