In-flight movie no good? Southwest has announced its partnership with Dish to expand its free repertoire to in-flight entertainment. Passengers on planes with Wi-Fi will now get live on-demand TV content through the Dish network.
To celebrate the announcement, Dish and Southwest gave an iPad 2 to those flying on flight 2712 out of Boston, as a nod to the “Boston Guys” featured on the Hopper Whole Home HD DVR commercials. Dish introduced its TV technology, also known as IPTV, last summer. The “single beam” used by Dish TV will let passengers on select Southwest flights stream live TV to their devices without hogging any bandwidth from other WiFi users. Southwest hopes that this will bring a smoother experience to its passengers on Wi-Fi enabled planes.
The free TV package will include Bravo, CNBC, Food Network, FOX 5 New York, FOX Business Network, FOX News Channel, Golf Channel, HGTV, MLB.com, MSNBC, NBC 4 New York, NFL Network, and Travel Channel. On-demand content will be available as well with over 50 TV episodes from “popular series.”