TechnologyGuide @ CTIA

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Brighthand\’s CTIA Smartphone Predictions

On the eve of CTIA 2010, Brighthand\’s resident smartphone expert Ed Hardy offers his insights on the devices rumored to be making an appearance in Las Vegas. Android-powered smartphones and HTC seem to be poised to make the biggest splash with new smartphones across multiple carriers, but don\’t count out a few surprises. In the days leading up to the show, the manufacturers have been very quiet and not released any major news. Perhaps they are saving their big announcements for the crowds in Vegas.

Read on for Brighthand\’s take on the smartphones expected to debut at CTIA.

Aura EQ Headset

\"AuraAt this year\’s show, Spracht will be demonstrating the Aura EQ Headset, a user-customizable EQ and enhanced hearing Bluetooth device that pairs to your cell phone for hands free conversations.

The Aura EQ features a switching dual microphone focus point that allows using the headset for normal cell phone calls, focused on your mouth. It can also automatically switch to distance and change the focus to three feet away (much like a hearing aid). A built-in equalizer adjusts background noise for normal hearing, enhancing the proper frequencies to virtually eliminate any residual external noise. The Aura EQ also features Capacitive Volume Control, which allows you to rub your finger on your earpiece from back-to-front or front-to-back to increase or decrease volume level.

Spracht will be located at Booth #6047

Sequans LTE Chip

Even though they are saving their major demonstrations for the World Expo 2010 in China, Sequans will be at CTIA, likely showing off their first 4G LTE chip, the SQN3010. On the technical side, the chip is baseband SOC, 3GPP R8 standard compliant, supports UE category 3 throughput of 100 Mbps in a 20 MHz channel as well as LTE band classes 38 and 40. Sequans will be working with Motorola and Alcatel-Lucent in producing LTE USB dongles for Expo 2010 in May, and while it has been quiet about their CTIA offerings, attendees may get an early peek at the devices.

Sequans will be located at Booth #3034

American Roamer CellMaps street view

\"AmericanAmerican Roamer will be demonstrating street-level mobile coverage data as part of its newly updated CellMaps application, cloud-based coverage viewer mobile operators can use to display both local and regional coverage for customer display and competitive analysis. The street-level data is available for nearly 80 countries and provides new levels of detail, allowing mobile operators to view service on a street-by-street basis as opposed to a broader, provincial view. American Roamer describes the tool as a \”must-have\” and it is fully customizable, which allows companies to brand maps for commercial purposes.

American Roamer will be located at Booth #1012

Nexage Android SDK and API

Nexage will be hosting a tutorial and developer Q&A for its new Android SDK and open API, which it claims allows developers to create Android apps capable of serving Nexage AdMax mobile ads.

Nexage\’s AdMax Gateway serves ad requests worldwide to more than 35 ad networks, and the new SDK allows developers to integrate them into their applications, including local ads for location-enabled apps, expandable ads, and native video player ads. The open API enables developers to create and implement custom ads on any platform.

Nexage will be located at Booth #6529

Mobiclip VDS

Mobile TV and video service provider Mobiclip will be at CTIA 2010 demonstrating its video distribution platform, Mobiclip VDS. Mobiclip claims its solutions \”enable content providers, TV channels, operators and device manufacturers to monetize video content\” by capturing and delivering multiple video sources to any network and device for \”the industry\’s best viewing experience on smartphones.\” For the demonstration, Mobiclip will be streaming live television and on-demand video over CDMA, 3G and Edge Networks to Symbian, iPhone, and Windows Mobile smartphones.

Mobiclip will be located at Booth #6743

Opera for the iPhone

\"Opera\"\"\"CTIA 2010 will mark the first chance for wireless enthusiasts to record and photograph the Opera Mini web browser for the Apple iPhone. While a pre-submission Opera iPhone version debuted at Mobile World Congress last month, Opera will be demoing the latest version at CTIA 2010. In addition, CTIA attendees will get to see final versions of Opera Mini 5 and Opera Mobile 10 running on Android, Symbian S60, Windows Mobile 6.5, J2ME, and RIM Blackberry devices, all displaying Opera\’s new user interface.

Opera will also be touting their latest cross-platform Opera Widgets and conducting real-world speed tests to demonstrate the Opera Presto 2.5 rendering engine and Opera Turbo compression tech.

Finally, Opera will be discussing its new strategy for bringing widgets to feature phones as well as the Opera take on the current mobile market. To that end, Opera co-founder Jon von Tetzchner will be taking part in a CTIA panel discussion, \”Devices – The Competitive OS Landscape,\” on March 23 from 4– 5:15 p.m. in room N 120.

Opera will be located at Booth #6767

Leapwave Interactive Digital Signage

Leapwave will be at CTIA 2010 demoing their interactive digital signage apps, content and games on attendees\’ mobile phones. Leapwave\’s flash-based memory, word, text, and trivia games appear on electronic and LED displays, allowing user interaction over any Web-enabled mobile device.

Leapwave offers vendors a chance to brand the interactive displays with ads, messages, promotions, and other corporate communications.

Leapwave will be located at Booth #7115

Doro Mobile Phones for the Elderly

\"Doro\"\"Driven by market research that suggests 29% of seniors are intimidated by modern cell phones, Swedish mobile device innovators Doro came up with the Doro PhoneEasy® 410gsm, a cell phone for the elderly that will be on display at CTIA 2010.

The flip-open device features Bluetooth, text capabilities, amplified sound, an emergency button, and FM tuner in addition to large contoured buttons and a highly visible screen. Doro will set up PhoneEasy demonstrations for attendees that mimic senior afflictions that impair cell usage, including cataracts and joint problems.

Doro will be located at Booth #7018



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